The TAG Heuer Connected Modular 45 has been designed and engineered in the pure Swiss watchmaking tradition. This luxury watch benefits from over 150 years of Swiss expertise, savoir-faire and heritage as cultivated by TAG Heuer, a watchmaker based in La Chaux-de-Fonds, the cradle of Swiss watchmaking.

Above all, the connected watch is a Carrera Model. It fits in this famous TAG Heuer collection, the perfect representation of avant-garde art of manufacture and accessible luxury. Measuring an elegant 45mm in diameter, the design of the TAG Heuer Connected Modular is primarily that of a conventional watch whose lugs, strap, buckle and, in particular, case – its central module – are interchangeable elements.

It’s available in satin or polished grade 5 titanium, or plated with 18K 5N rose gold, or in black ceramic, with or without diamonds. After selecting from the 56 different versions available, the entire exterior of the watch, including the dial, can
be customised.

The TAG Heuer Connected Modular 45 helps simplify life, thanks to a collaboration with Intel. Supremely practical, the built-in GPS enables tracking of journeys and sporting performance, with no need for a phone. Any of the information needed is right there on the wrist, while the technology has a 50m water resistance. This watch makes day-to-day life easier and saves time in making contactless payments using its NFC chip and the Android PayTM app. The screen uses OLED technology, which offers incredible resolution and amazing colours, providing high contrast on the highly sophisticated watch dials.

Thanks to interactive counters, up to three favourite apps can be displayed on the dial: the number of steps taken, the number of calories burned, the currency rate, free time before the next meeting – are just some of the many options depending on personal interests. To take advantage of all the options available, Android users can download the new TAG Heuer Connected app to preview the various dials available and benefit from TAG Heuer Studio on a larger screen.

For the full article see Habitat #259 May / June 2017 | Subscribe now

TAG Heuer Boutique: Shop 7233, Upper Level, Link Mall, New Extension, V&A Waterfront, Cape Town. Tel: 021 421 8539
TAG Heuer Boutique: Sandton, Shop U318, 6th Floor Protea Court, New section of Sandton City, Johannesburg. Tel: 011 784 7422